CashKaro vs EarnKaro: Which Cashback Platform Model Wins in 2025?
CashKaro vs EarnKaro are two leading cashback platform models driving India's affiliate marketing growth. While CashKaro operates a classic cashback platform, EarnKaro relies on a share-link social engine. This article compares their user bases, payout processes, referral maths, and technical features. As a result, founders and shoppers can decide which model suits their needs best.
CashKaro vs EarnKaro: Company snapshot
| CashKaro | EarnKaro | |
|---|---|---|
| Founded | 2012 | 2019 |
| Active users (2025) | ≈ 25 million | 10 million+ |
| Staff head-count | 340 (FY 24) | 276 |
| Minimum withdrawal | ₹250 | ₹10 |
| Referral bonus | 10 % lifetime share | 10 % lifetime share (same) |
| Android rating | 4.4★ Play Store | 4.3★ Play Store |
CashKaro vs EarnKaro: Cashback maths
Commission split example
Consider a ₹5,000 basket with a 5% network commission (₹250).
| Slice | CashKaro | EarnKaro |
|---|---|---|
| User cashback | ₹150 (60 %) | ₹175 (70 %) |
| Platform margin | ₹50 | ₹25 |
| Network/program fee | ₹50 | ₹50 |
CashKaro retains a larger slice to fund exclusive rate boosts and browser-extension overhead. On the other hand, EarnKaro offers a thinner margin but faster user earnings. This strategic trade-off highlights the platforms' different priorities.
CashKaro vs EarnKaro: Referral & growth loops
- CashKaro: Provides a ₹30 sign-up bonus plus 10% lifetime share. Referral widgets live in the wallet tab. Also, flash 2× share events during mega-sales boost sign-ups by 40% week-over-week.
- EarnKaro: Utilizes a profit-link creator paired with WhatsApp share pre-filled text. Moreover, its low ₹10 threshold creates “first earning” joy in under a week for many sharers.
CashKaro vs EarnKaro: 4 Payout rules
CashKaro pays every Tuesday and Friday via bank transfer or Amazon/Flipkart vouchers. Users must have ₹250 confirmed balance to withdraw. Conversely, EarnKaro processes daily UPI payouts starting from ₹10 confirmed balance.
Hence, EarnKaro appeals to casual, low-basket shoppers, while CashKaro’s higher threshold helps filter micro-fraud and manages operational load effectively.
CashKaro vs EarnKaro: Tech & API angle
CashKaro
CashKaro offers a REST partner API exposing click and postback endpoints. This benefits affiliate software development teams embedding cashback in existing affiliate platforms. Furthermore, their Chrome extension auto-activates rates and displays a price graph.
EarnKaro
EarnKaro lacks a public API but focuses on a widget and share link SDK. This setup suits social creators with minimal coding skills.
CashKaro vs EarnKaro: User trust signals
- CashKaro: Backed by Ratan Tata, with a 4.4★ Play Store rating, 25 million users, and a Trustpilot average score of 4.1.
- EarnKaro: Holds a 3.2 Trustpilot score with some payout-delay complaints. However, its app rating remains strong at 4.3★.
CashKaro vs EarnKaro: Verdict
Overall, CashKaro leads in depth-offering a larger merchant pool, partner API, and stronger brand capital. Meanwhile, EarnKaro wins on speed, featuring micro-threshold payouts and a share-first UX.
If you need a feature-rich cashback platform or robust affiliate development hooks, CashKaro’s model is ideal. Conversely, EarnKaro’s lean share-link engine suits nano-influencers or budget MVP launches.
Interested in combining the best of both? Talk to Cusenware. We build cashback software development stacks merging low-friction sharing with enterprise-grade APIs.
For more info, visit the official sites: CashKaro and EarnKaro.